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This book unravels an array of pricing puzzles from the one captured in the book's title as to why so many prices end with "9". UCI economist Richard McKenzie gets across why prices matter. His book is enthralling, entertaining, and yet at a high scientific level.

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Autor/a Richard B. McKenzie
ISBN13 9780387769998
ISBN10 0387769994
Pàgines 326
Any Edició 2008
Fecha de publicación 19/05/2008
Idioma Alemany, Francès

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Why Popcorn Costs So Much at the Movies: And Other Pricing Puzzles (Alemany, Francès)

Name: Why Popcorn Costs So Much at the Movies: And Other Pricing Puzzles
Price: 40.75 EUR
Availability: OutOfStock
Author: richard b. mckenzie
ISBN: 9780387769998