Detalls del llibre
Focusing on qualitative methods, The Pocketbook of Audience Research uses contemporary, global television and cross-media examples to explain essential approaches to audience research and outline how they can be employed.
- Autors Joke (University Of Amsterdam) Hermes, Linda Kopitz
- ISBN13 9781032325118
- ISBN10 1032325119
- Pàgines 193
- Any Edició 2026
- Fecha de publicación 18/05/2026
Ressenyes i valoracions
The Pocketbook of Audience Research
- De
- Joke (University Of Amsterdam) Hermes, Linda Kopitz
- |
- ROUTLEDGE (2026)
- 9781032325118



