This book examines the efficacy and relevance in a digital environment of intellectual property and the nature of innovation and creativity, by means of an interlocutory through literature and the imagination of new scenarios for language, business and legal reform. Using an original and therapeutic approach the author presents a new theory of familiar production to account for the kinship that has emerged in both informal and commercial modes of innovation, and foregrounds the value of use as crucial to the articulation of intellectual property within contemporary models of production and commercialization in the digital.