Detalls del llibre
Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation.
Llegir més - Autors Mats Lindgren, H. Bandhold
- ISBN13 9780230579194
- ISBN10 0230579191
- Pàgines 204
- Any Edició 2009
- Fecha de publicación 31/03/2009
- Idioma Alemany, Francès
Ressenyes i valoracions
Scenario Planning - Revised and Updated: The Link Between Future and Strategy (Alemany, Francès)
- De
- Mats Lindgren, H. Bandhold
- |
- Springer (2009)
- 9780230579194



