The Turn Towards Doing African Media and Communication Studies in the Pluriverse / Winston Mano and viola c. milton -- Afrokology: Theorising African Media and Communication Studies / Winston Mano and viola c. milton -- Return to the source: Frantz Fanon, Ng¿?g?? wa Thiong'o, and African media and communication studies / Pier Paolo Frassinelli -- Rethinking African Strategic Communication: Towards a new violence / -- Colin Chasi -- Afrokology and organisational culture: why employees are not behaving as predicted / Elnerine Greeff -- To be or not to be: Decolonising African Media/Communications / Kehbuma Langmia -- Communicating the idea of South Africa / Blessed Ngwenya -- Decolonising communication and media studies: An exploratory reading of views on curricula from around the world / Ylva Rodny-Gumede and Colin Chasi -- Africa on demand:The production and distribution of African narratives through podcasting / Rachel Lara Watson -- The African novel as a global form of communication: African writers on the world stage - Africa's soft power / Mary-Jean Nleya -- Citizen Journalism and Conflict transformation in Africa: Kenyan Netizen' digitized shaping of Kenya's political crises / Toyin Ajao -- Ghetto 'wall-standing': counterhegemonic graffiti in Zimbabwe / Hugh Mangeya -- "Arab Spring" or Arab Winter: Social Media and 21 century Slave Trade in Libya / Kehbuma Langmia; Ashley Lewis & Shamilla Amulega -- The making of an African Media Institution: On Memory and the Airwaves / -- Siyasanga M. Tyali -- Not just benevolent bystanders: The corrosive role of private sector media on the sustainability of public service broadcasting in South Africa / Kate Skinner -- Health Communication in Africa / Elizabeth Lubinga -- The politics of identity, trauma, memory, and decolonisation in Neill Blomkamp's "Chappie" (2015) / Beschara Karam -- Nollywood as Decoloniality / Ikechukwu Obiaya -- Afrokology as a Transdisciplinary Approach to Media and Communication Studies / viola c. milton and Winston Mano.