Risk Issues and Crisis Management in Public Relations: A Casebook of Best Practice

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Risk Issues and Crisis Management in Public Relations defines reputation, explores how to value it and provides practical guidelines for effective reputation management, including advising companies on how to approach issues of Corporate Social Responsibility.

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Autors Michael Regester, Judy Larkin
ISBN13 9780749451073
ISBN10 0749451076
Pàgines 264
Any Edició 2008
Fecha de publicación 03/06/2008
Idioma Alemany, Francès

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Risk Issues and Crisis Management in Public Relations: A Casebook of Best Practice (Alemany, Francès)

Name: Risk Issues and Crisis Management in Public Relations: A Casebook of Best Practice
Price: 43.22 EUR
Availability: OutOfStock
ISBN: 9780749451073