Detalls del llibre
Drawing on the most up-to-date and relevant research, this concise textbook is an accessible guide to harnessing the appropriate resources when launching a new start-up business. The focus is on the wide range of tangible and intangible resources available to entrepreneurs in the early stages of a new venture. This second edition brings in material on crowdfunding, digitalization and Covid-19, and dedicates new chapters to:
- lean start-ups and business models
- idea generation and opportunity development and
- business incubators and accelerators.
The book supports students with learning objectives, a summary, discussion questions and a practical call to action in each chapter. A teaching guide and slides are also available for instructors. Resourcing the Start-up Business will be a valuable textbook for students of entrepreneurship and new venture creation globally.
- Autors Oswald Jones, Allan Macpherson, Dilani Jayawarna
- ISBN13 9781032321196
- ISBN10 1032321199
- Pàgines 554
- Any Edició 2026
- Fecha de publicación 18/05/2026
Ressenyes i valoracions
Resourcing the Start-up Business Creating Dynamic Entrepreneurial Learning Capabilities
- De
- Oswald Jones, Allan Macpherson, Dilani Jayawarna
- |
- ROUTLEDGE (2026)
- 9781032321196



