Detalls del llibre
The articles in this collection discuss the role of marketing in development, and include case studies from various developing countries. They consider state enterprises, marketing education, birth control and comparative marketing models.
- Autor/a G. S. Kindra
- ISBN13 9781138792531
- ISBN10 1138792535
- Pàgines 276
- Any Edició 2014
- Fecha de publicación 21/08/2014
Ressenyes i valoracions
Marketing in Developing Countries (RLE Marketing)
- De
- G. S. Kindra
- |
- ROUTLEDGE (2014)
- 9781138792531



