Everyone eschews labels yet we all seem to posses them in the minds of legions of politicians, marketers and even the ever-peering government. We are being targeted daily by flaming liberals, left-wing liberals, right-wing conservatives, compassionate conservatives, religious conservatives and liberals, pinko liberals, middle-of-the-road liberals conservatives and liberals, pinko liberals, middle-of-the-road liberals and conservatives and of course by neoconservatives and neoliberals. The search is on for kindred souls -- the types who will open their wallets to support whatever it is the hucksters are peddling. But what to these concepts mean and do their torchbearers grasp the underlying philosophies or do they care? This bibliography lists over hundreds of entries under each category which are then indexed by title an author.