Detalls del llibre
This book analyzes the role that human forms play in visualizing practical information and in making that information understandable, accessible, inviting, and meaningful to readers--in short, "humanizing" it. Although human figures have long been deployed in practical communication, their uses in this context have received little systematic analysis. Drawing on rhetorical theory, art history, design studies, and historical and contemporary examples, the book explores the many rhetorical purposes that human forms play in functional pictures, including empowering readers, narrating processes, invoking social and cultural identities, fostering pathos appeals, and visualizing data. The book is aimed at scholars, teachers, and practitioners in business, technical, and professional communication as well as an interdisciplinary audience in rhetoric, art and design, journalism, engineering, marketing, science, and history.
- Autor/a Charles (Iowa State University) Kostelnick
- ISBN13 9781138071513
- ISBN10 113807151X
- Pàgines 280
- Any Edició 2026
- Fecha de publicación 15/05/2026
Ressenyes i valoracions
Humanizing Visual Design The Rhetoric of Human Forms in Practical Communication
- De
- Charles (Iowa State University) Kostelnick
- |
- ROUTLEDGE (2026)
- 9781138071513



