Detalls del llibre
Hospitality Marketing: An introduction is ideal for those new to the topic of marketing. It discusses the eight elements of the marketing mix with direct reference to the specifics of the hospitality industry and approaches the whole process in three stages.
Llegir més - Autor/a D. Bowie
- ISBN13 9780750652452
- ISBN10 0750652454
- Any Edició 2004
- Fecha de publicación 01/01/2004
Ressenyes i valoracions
Hospitality Marketing:An Introduction
- De
- D. Bowie
- |
- Butterworth-Heinemann (2004)
- 9780750652452



