Detalls del llibre
Glaxo is the world's second largest pharmaceutical multinational. This study of the company, from its beginnings to 1962, is based on unprecedented and unparalleled archival access to the company records. It gives a detailed account of the global operations of Glaxo, and describes not only the evolution of this international business, but studies its research and development programmes, its products, and its marketing and management. It is a story of power, money and drugs, the first comprehensive study of a UK-based drugs company and the only scholarly study yet written of a front-ranking world company.
Llegir més - Autors Richard Davenport-Hines, Slinn, Judy
- ISBN13 9780521415392
- ISBN10 052141539X
- Pàgines 406
- Any Edició 1992
- Fecha de publicación 26/11/1992
- Idioma Alemany, Francès
Ressenyes i valoracions
Glaxo: A History to 1962 (Alemany, Francès)
- De
- Richard Davenport-Hines, Slinn, Judy
- 9780521415392



