Naturalistic inquiry is about studying people in everyday circumstances by ordinary means. It strives to blend in, to respect people in their daily lives, to take their actions and experiences seriously, and to build on these carefully. Doing Qualitative Research: The Craft of Naturalistic Inquiry offers guidance, combining thoughtful reflection with practical tips. It is written for undergraduate and graduate students in social science; for practitioners in social work, healthcare, policy advice, and organizational consultancy; and for all who have a genuine interest in society and its members.

A short animation of the Arc of Naturalistic Inquiry can be found here.

You can read more about the view of the authors on the teaching of qualitative methods in higher education and its current threats here.