Detalls del llibre
Innovation has a pivotal role for companies in attaining business survival but making an organization innovative is not straightforward. By determining contextual factors, managers can help decide how to employ a portfolio of innovation management processes.
This book explores how contingency influence the management of innovation. Taking the perspective of project leaders, the authors focus on the decision-making process to demonstrate that different approaches are required depending on the business context. In breaking the process into three levels (culture, industry and company), the book helps choose an optimal innovative approach.
With references to real-world innovation projects and organizations, this book will prove useful reading for students and researchers in the field of innovation studies and management.
- Autors Patrick Van Der Duin, J. Roland Ortt
- ISBN13 9781138920316
- ISBN10 1138920312
- Pàgines 144
- Any Edició 2026
- Fecha de publicación 12/05/2026
Ressenyes i valoracions
Contextual Innovation Management Adapting Innovation Processes to Different Situations
- De
- Patrick Van Der Duin, J. Roland Ortt
- |
- ROUTLEDGE (2026)
- 9781138920316



