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Computational Advertising Market and Technologies for Internet Commercial Monetization

Computational Advertising Market and Technologies for Internet Commercial Monetization

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Detalls del llibre

This book introduces computational advertising, and advertising monetization. It provides a macroscopic understanding of how consumer products in the Internet era push user experience and monetization to the limit.

Autors Haipeng Liu, Chao-Fu Wang
ISBN13 9781032241401
ISBN10 1032241403
Pàgines 442
Any Edició 2021
Fecha de publicación 13/12/2021

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Computational Advertising Market and Technologies for Internet Commercial Monetization

Computational Advertising Market and Technologies for Internet Commercial Monetization

De
Haipeng Liu, Chao-Fu Wang (Autor/a)
|
ROUTLEDGE (2021)
9781032241401 (ISBN)

54,91€ ~~57,80€~~ -5%

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54,91€ ~~57,80€~~ -5%

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