Detalls del llibre
Using a step-by-step approach, Case Study Research for Business takes you right through the case study research process from research design and data collection using qualitative and quantitative methods, to research analysis, writing up and presenting your work.
Key features:
- Takes a multidisciplinary approach to case study research design by drawing on research philosophies to improve student understanding of these critical research traditions and hence provide firmer theoretical foundations for their research
- Coverage of contemporary topics such as research ethics and access
- Packed with practical examples from all areas of business
- Pedagogical features include vignettes, exercises and 'cases' which directly relate to business research
Case Study Research for Business will prove a valuable resource for undergraduate, postgraduate and research students of business and related disciplines.
- Autor/a Jillian Dawes Farquhar
- ISBN13 9781849207775
- ISBN10 1849207771
- Pàgines 144
- Any Edició 2012
- Fecha de publicación 05/03/2012
- Idioma Alemany, Francès
Ressenyes i valoracions
Case Study Research for Business (Alemany, Francès)
- De
- Jillian Dawes Farquhar
- |
- SAGE Publications Ltd (2012)
- 9781849207775



