Detalls del llibre
Business to Brand: Moving from Transaction to Transformation is the definitive guide for all small business owners who want to create a brand -- not just a business. In this practical guide, business coach, award-winning author, podcaster and educator, Fiona Killackey shows you how to transform your business into a brand you can be proud of. Whether you are just starting out or decades into your business journey, you will learn the essential ingredients for moving your audience from simply transacting with your business to being transformed by your brand.
From product development to positioning, visual identity to values, team building to tone of voice, you'll have a clear understanding of where you're going and exactly how you'll get there. Complete with step-by-step tips and templates, as well as case studies and interviews with successful brand owners, Business to Brand will have you energized and excited about your future.
- Autor/a Fiona Killackey
- ISBN13 9781743799710
- ISBN10 1743799713
- Pàgines 256
- Any Edició 2024
- Fecha de publicación 01/09/2024
- Idioma Alemany, Francès
Ressenyes i valoracions
Business to Brand: Moving From Transaction To Transformation (Alemany, Francès)
- De
- Fiona Killackey
- |
- Hardie Grant Books (2024)
- 9781743799710



