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A Handbook of Media and Communication Research Qualitative and Quantitative Methodologies
A Handbook of Media and Communication Research Qualitative and Quantitative Methodologies

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Thoroughly revised and updated, this third edition integrates perspectives from the social sciences and the humanities, focusing on methodology as a strategic level of analysis that joins practical applications with theoretical issues.

The Handbook comprises three main elements: historical accounts of the development of key concepts and research traditions; systematic reviews of media organizations, discourses, and users, as well as of the wider social and cultural contexts of communication; and practical guidelines with sample studies, taking readers through the different stages of a research process and reflecting on the social uses and consequences of research.

Updates to this edition include:

  • An overview of the interrelations between networked, mass, and interpersonal communication.
  • A new chapter on digital methods.
  • Three chapters illustrating different varieties of media and communication research, including industry-academic collaboration and participatory action research.
  • Presentation and discussion of public issues such as surveillance and the reconfiguration of local and global media institutions.

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This book is an invaluable reference work for students and researchers in the fields of media, communication, and cultural studies.

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  • Autor/a Klaus Bruhn Jensen
  • ISBN13 9781138492929
  • ISBN10 1138492922
  • Pàgines 512
  • Any Edició 2020
  • Fecha de publicación 30/12/2020
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