"In Acting: Make it Your Business Second Edition, award-winning casting director Paul Russell puts the power to land jobs and thrive in any medium - stage, film, TV, or the Internet - directly into the hands of the actor. This blunt and practical guide offers a wealth of advice on auditioning, marketing, and networking, combining traditional techniques with those best suited for the digital age. Well-known actors and powerful agents and managers make cameos throughout, offering newcomers and working professionals alike a clear-eyed, uncensored perspective on survival and advancement within the entertainment industry. This second edition has been updated and expanded to include: More stars of screen and stage sharing acting career strategies. Digital audition techniques for screen and stage, including how best to self-tape. New tools to master modern marketing, both digital and traditional with innovation. Expanded actor resource listings. Additional bi-coastal talent agents and managers spilling secrets for obtaining representation, and tips for successful actor-to-representation partnerships. New insights on audition techniques. An excellent resource for beginning and amateur actors, as well as students in Acting I and II, Auditions, and Business of Acting courses, Acting: Make it Your Business provides readers with invaluable tools to build a successful, long-lasting acting career"--Provided by publisher.