Detalls del llibre
Winning the Global TV News Game (1995) examines the worldwide TV news revolution of the 1990s, dealing with live TV news as an industry-consumer relationship. It's a marketing approach - focusing on regional markets across the globe, looking at industry players and the hardware they had put in place.
- Autor/a Johnston Carla Brooks
- ISBN13 9781032607757
- ISBN10 1032607750
- Pàgines 340
- Any Edició 2023
- Fecha de publicación 01/12/2023
Ressenyes i valoracions
Winning the Global TV News Game
- De
- Johnston Carla Brooks
- |
- ROUTLEDGE (2023)
- 9781032607757



