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How to Win a War: Business Lessons from the Second World War
How to Win a War: Business Lessons from the Second World War

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What can WWII teach us? Is it possible to see Hitler as an efficient manager? What would today?s business schools have to say about Churchill?s management style? What was going though the minds of leaders when they took decisions that led to thousands of deaths? How did they manage the resultant stress? What strategies were adopted to win battles and campaigns? This book is a history of WWII seen from a completely different perspective ? that of the businessperson. During 1939-45, ?managers? of a different kind were facing immense challenges ? an unprecedented crisis, struggle for world markets, new technologies being used on a mass scale. How they coped and succeeded during this period offers unique and valuable lessons for today?s business managers and executives. In doing so, the author analyses WWII?s most famous campaigns, including Barbarossa, Stalingrad, D-Day and Pearl Harbour.
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  • Autor/a Ignacio Gonzalez-Posasa
  • ISBN13 9781907794056
  • ISBN10 1907794050
  • Pàgines 256
  • Any Edició 2026
  • Fecha de publicación 09/05/2026
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How to Win a War: Business Lessons from the Second World War

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